Christian Higher Education Since 1892

Communication & Media Studies Major

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Courses

The Majors and Minors section of the academic catalog explains graduation requirements. You can also read more about courses in the Undergraduate Course Listings section of the academic catalog.

Degree Plans

Sample degree plans provide a glimpse of what your schedule may look like as you complete this program.

Communication & Media Studies Major Courses

Major Requirements
COMM101 Speech Communication (3 Credits)
A basic introduction to the theory and practice of public speaking, interpersonal communication, small group communication, and speech communication with leadership skills. The goal is to help broaden the student's knowledge of the entire human interaction process so that he/she becomes more skillful as an initiator and recipient of messages in the dyadic, small group, and public arenas. Students taking the course online are required to record each of their four major speeches before an audience of seven or more people of their choosing and upload them to Youtube. (Offered every semester.)
COMM301 Persuasion/Argumentation (3 Credits)
The theory and practice of persuasion for the purpose of developing critical thinking and reasoned advocacy. A study of how people persuade the media and how the media persuades people, as well as application to other practical techniques, including debate. Prerequisite: COM 101 or consent of instructor. (Offered spring semester of odd calendar years.)
COMM303 Small Group Communication (3 Credits)
An examination of interpersonal communication as it applies to group discussion. Specific areas of study include effective leadership, participation, dealing with conflict, fostering cohesiveness, and applying a reflective thinking process to problem solving. These goals are accomplished through task force groups, learning/personal growth groups, and social groups. (Offered spring semester of even calendar years.)
COMM304 Communication Theory (3 Credits)
An examination of selected theories in all aspects of Communication, and the application of those theories in the analysis and criticism of social and public discourse in today's world. This course is the basis of all communication aspects. Prerequisite: COM 101 or consent of instructor. (Offered fall semester of even calendar years.)
COMM307 Interpersonal Communication (3 Credits)
The study of the advanced aspects of interpersonal communication as it occurs in friendships, families, professional relationships, leadership roles, gender differences and sameness, and small groups. The student will explore in a more in-depth manner goals, roles, strategies, messages, conflict, perceptions, and listening as they are applied toward successful verbal and nonverbal communication in males, females, and cultures across borderlands. Meets the general education cross-cultural requirement. (Offered fall semester of odd calendar years.)
COMM410 Senior Seminar (2 Credits)
Emphasis Requirements - Complete 19 Credit Hours (Credits Required: 19.00)
COMM126 Survey Audio Engineering/Production (2 Credits)
This course provides a thorough understanding of the theory and practice of studio recording and sound reinforcement. Cross listed with DM/MUSG 126. Prerequisite: Sophomore standing. (Offered fall spring semester.)
COMM140 Radio Station Operation (2 Credits)
The course prepares the student in the basic skills of a radio station announcer/board operator. Rules and regulations of the Federal Communications Commission pertaining to work at any radio station, basic announcing techniques, and studio equipment operating procedures will be included. WGRN (FM) is used as a learning laboratory. (Offered every semester.)
COMM226 Fundamentals of Digital Journalism (3 Credits)
This class is designed as an introduction to the history, principles, and practice of news writing. It will provide students with extensive experience in basics of newsgathering and reporting., while placing great emphasis on "hard" news and "beat" writing. Cross-listed with ENG 226. Prerequisite: ENG 105. (Offered fall semester.)
COMM227 Literary Journalism (3 Credits)
A writing course exploring journalistic, expository forms, and stylistic techniques appropriate for periodical publications and their diverse audiences. Cross-listed with COM 227. Prerequisite: ENG 105. (Offered fall semester of even calendar years.)
COMM231 Newspaper Production (1 Credit)
Provides students with experience in news writing, sports writing, feature writing, photojournalism, graphic design, desktop publishing, editing, advertising sales, theme implementation, budget management and other experiences related through the production of a campus newspaper. May be repeated up to a total of six hours credit. Cross listed with ENG231. Prerequisite: COM 226 or COM227 or instructor permission. (Offered every semester.)
COMM232 Broadcast Writing (3 Credits)
Study of principles of writing copy for broadcast use for both radio and television. The student will prepare scripts for a wide variety of broadcast applications such as commercials, editorials and commentaries, promotional and public service announcements, news, sports reports, informational features, interviews, and music radio shifts. (Offered fall semester of even calendar years.) C-L ENG232
COMM235 Magazine Production (1 Credit)
Provides students with experience in news writing, sports writing, feature writing, photojournalism, graphic design, desktop publishing, editing, advertising sales, theme implementation, budget management and other experiences related through the production of a campus magazine. May be repeated up to a total of six hours credit. Cross listed with ENG235. Prerequisite: COM 226 or COM227 or instructor permission. (Offered every semester.)
COMM240 Radio Broadcast Practicum (2 Credits)
Application of learned skills in news, production, sports, music, or advanced announcing at WGRN (FM). The student may choose any one section to pursue during a given semester. Students must have completed COM 240 in a particular area (e.g., news, production, etc.) before they are eligible to enroll in COM 340 in that same area. These courses may be repeated to a maximum of six credit hours. Prerequisite: Consent of the instructor. (Offered every semester.)
COMM255 Introduction to Mass Communication (3 Credits)
The course examines the historical development, functions, and structures of the primary mass media: books, magazines, newspapers, recorded music, motion pictures, radio, television, and the internet. The course also looks at how such fields as journalism, public relations, and advertising use mass media to accomplish their ends. (Offered fall semester of odd calendar years.)
COMM331 Newspaper Production (1 Credit)
Provides students with experience in news writing, sports writing, feature writing, photojournalism, graphic design, desktop publishing, editing, advertising sales, theme implementation, budget management and other experiences related through the production of a campus newspaper. May be repeated up to a total of six hours credit. Cross listed with ENG 331. Prerequisite: COM 226 or COM227 or instructor permission. (Offered every semester.)
COMM335 Magazine Production (1 Credit)
Provides students with experience in news writing, sports writing, feature writing, photojournalism, graphic design, desktop publishing, editing, advertising sales, theme implementation, budget management and other experiences related through the production of a campus magazine. May be repeated up to a total of six hours credit. Cross listed with ENG335. Prerequisite: COM 226 or COM227 or instructor permission. (Offered every semester.)
COMM340 Radio Broadcast Practicum (2 Credits)
Application of learned skills in news, production, sports, music, or advanced announcing at WGRN (FM). The student may choose any one section to pursue during a given semester. Students must have completed COM 240 in a particular area (e.g., news, production, etc.) before they are eligible to enroll in COM 340 in that same area. These courses may be repeated to a maximum of six credit hours. Prerequisite: Consent of the instructor. (Offered every semester.)
COMM350 Broadcast Management (2 Credits)
A study of the major aspects involved in managing broadcast stations, including financial management, human resource management, broadcast programming, sales, promotion and marketing, and broadcast regulations. Various management styles, theories, and practices are discussed and compared. (Offered spring semester of odd calendar years.)
COMM355 Issues in Mass Communication (3 Credits)
A study of theory, research (methods and seminal studies), ethics, law, and regulation of the mass media. (Offered spring semester of even calendar years.)
COMM360 Interviewing (3 Credits)
While the specific emphasis is on conducting oneself successfully in a job interview, the course will begin by examining some general principles of all types of interviewing. Structure, questioning, preparing for, and experiencing an employment interview, and appropriate dress and interview techniques will be covered. Students will also learn interviewing techniques for mass media, counseling, health care, and more. (Offered fall semester of odd calendar years.)
COMM395 Practicum (3 Credits)
Students doing internships enroll in different sections depending on their focus. For radio, 405.01; television, 405.02; public relations, 405.03; advertising, 405.04; journalism, 405.05; theatre, 405.06; or speech communication, 405.07.
COMM405 Internship (3 Credits)
Students doing internships enroll in different sections depending on their focus. For radio, 405.01; television, 405.02; public relations, 405.03; advertising, 405.04; journalism, 405.05; theatre, 405.06; or speech communication, 405.07.

Available Emphases

Mass Communication

The mass communication emphasis develops radio, journalism, and speaking skills.

WGRN, the College 300 watt FM radio station, serves as a learning lab for mass communication majors. It operates 24 hours a day, seven days a week, 365 days a year, and is run almost entirely by students. The station also airs online at http://www.WGRN.net

Public Relations

The public relations emphasis provides the student with concepts, skills, and experience to become a public relations practitioner in promotions, publicity, community affairs, and special events planning.

Speech Communication

The speech communication emphasis is a generalist degree and prepares the student for graduate school or a position in human resources, personnel management, or any field in person-to-person communication.

Career Opportunities

Corporate, Health Care and Educational Public Relations Practitioners

Playwright, Theatre Professor, Professional Actor

Radio Disc Jockey

Sales

Production

Special Events Planner

Promoter

Radio Production Manager