Business Administration at Greenville University
Greenville University’s Bachelor of Science in Business Administration (BSBA) equips students with a strong foundation in core business disciplines—finance, marketing, management, business law, and ethics—while offering the opportunity to specialize in one of four concentrations: Business Management, Marketing, Agribusiness, or Accounting.
At the heart of the program is GU’s experience-first curriculum. Students engage in internships, case studies, collaborative projects, and real-world business simulations designed to bridge theory with practice. This hands-on approach cultivates critical thinking, innovation, and leadership, preparing students to thrive in today’s competitive and dynamic marketplace.
Rooted in Christian values, the BSBA program emphasizes ethical decision-making, service-oriented leadership, and character development. Graduates are prepared to make an immediate and lasting impact across a variety of industries and roles, from corporate settings and entrepreneurial ventures to nonprofit and agricultural enterprises.
Where Can This Degree Take You?
A Business Administration B.S. prepares you to lead, solve problems, and make informed decisions in today's fast-paced business environment. Through hands-on learning and a broad understanding of business principles, you'll build the skills to thrive in organizations of all sizes—or even launch your own venture. From finance and marketing to operations and management, this degree opens the door to a wide range of rewarding career opportunities.
- Business Operations Specialist
- Financial Analyst
- Sales Manager
- Entrepreneur or Small-Business Owner
How does faith fit in?
At Greenville University, faith and learning go hand in hand. Your degree prepares you to integrate your Christian faith with the knowledge and skills of your profession, equipping you to pursue your calling with biblical wisdom, lead with Christ-centered integrity, and serve God and others through your work.
Business Administration, BS Specialty Course Listings:
Why GU
Deepen Your Education
Your education should prepare you for more than your first job. Greenville University's liberal arts foundation equips you with the knowledge, perspective, and transferable skills to navigate a changing world, pursue meaningful work, and lead with confidence.
Degree Completion Option
Complete your undergraduate degree with our 100% online business management major.
Christ-centered learning
Use your business management major to serve God by combining your Christian values with sound business practices.
Hands-on Experience
Gain real-world experience as you work with local, regional, and national businesses in both the for-profit and non-profit sectors.